Lesson 6 of 7 in Make the System Learn
- 1Read What Changed
- 2Understand Marketing Memory and decision history
- 3See how skipped channels and outcomes inform future recommendations
- 4Use Chat with Marketing Advisor for context-aware advice
- 5Approve, dismiss, or defer a decision
- 6Review a proposed plan adaptation
- 7Build a repeatable weekly review habit
Why this matters
Sometimes the evidence points to a better path than the one the plan is on: an outcome surprises, a pattern of hits or misses builds up, or a follow-up diagnosis shows the evidence has changed. When that happens, the system proposes; it never rewrites. "Suggested changes to your plan" is a read-only proposal: nothing changes until you choose to edit the plan with it, because a plan the system can change silently is a plan you cannot trust.
When to use it
When the "Suggested changes to your plan" section on the Marketing Plan page shows a proposal. (It sits inside "What changed and why" and appears only when there is something to suggest; no section means nothing has earned a proposal yet.)
Before you start
- Know your current plan's target and commitments, so you can judge whether the proposal serves them.
- Read the proposal's reason before its content: why does the system think this is better?
Do this
- 1Open the "Suggested changes to your plan" section on the Marketing Plan page and read every suggestion: each has a title and a reason. It is read-only; nothing has changed yet.
- 2For each suggested change, ask: what evidence triggered this (a measured outcome? a pattern across outcomes? a change in the evidence since the last diagnosis?), and does it serve the plan's target?
- 3Decide which suggestions you want before you act. The section has no per-suggestion apply or dismiss button; its one action opens the same flow as "Edit plan".
- 4To act, click "Edit plan with this context" and say under "Anything you'd like to change?" which suggestions to apply and which to leave out. Like any edit, this builds a new plan: the button shows its credit cost, the current plan is archived, open custom tasks carry forward, and the new plan arrives as a draft (see Edit, reorder, skip, or discard a plan responsibly). To pass, simply do not edit; nothing applies on its own.
- 5Review the new draft, then click "Use this plan" to make it active (for an editor, this sends an approval request to an owner or manager). The archived plan stays in history, so the change is traceable.
- 6If a suggestion looks wrong, leave it out of your edit and say why in your edit note. A wrongly applied adaptation teaches the system the wrong lesson; an explicit "not this, because" teaches the right one.
What you should see
The section with read-only suggestions and their reasons, or no section when nothing is proposed. After an edit, a new draft plan with "Use this plan" waiting for your review, and the previous plan archived.
How to judge it
You can state, for any applied change: what changed, why it changed, what evidence triggered it, and where it shows up (the new plan, with the old one archived). If any of those is missing, the adaptation was not properly reviewed.
What it does not mean
The system never silently mutates your plan. No suggestion means no change, not a missed opportunity. And a rejected proposal is not a failure of the system: it is the system doing its job (proposing) and you doing yours (deciding).
Try it in Signal & Science
Open the Marketing Plan and check the "Suggested changes to your plan" section.
Open in Signal & Science