Product update · Plan

TARGETS panel with "Set a target"

The Marketing Plan now has a TARGETS panel that makes the plan's KPI explicit, with a Set a target button when no target exists yet.

Last reviewed against the product September 22, 2026

What changed

The Marketing Plan now carries a TARGETS panel that makes the plan's KPI explicit. Empty state: "No target yet. Set the KPI this plan is driving toward." with the "Set a target" button. Each target has a metric, a baseline value, a target value, and dates, and the panel shows Current, Baseline, and Target side by side, with the current value read from the metric's data source. When success cannot yet be a number, the Planning Focus field "How will we know this worked?" holds the written definition.

Where to find it

Marketing Plan page, TARGETS panel. See Build the Right Plan, Build Your First Plan, and Set a plan target (TARGETS).

Put it to work

Know what to do next.Know whether it worked.

Signal & Science keeps the evidence, the plan, and the results in one place, so each lesson here becomes a working habit in your own workspace.